| Linda
Yarbrough
Search Engine Optimization Specialist (SEO) &
Strategic Marketer for Search Engine Ranking
Linda goes beyond the boundaries of a Media and SEO Specialist.
Most SEO Specialists will do the research necessary on 10
or fifteen words and provide those in an attempt at achieving
reasonable ranking in the search engines. Linda goes much
further and the proof is in the fact that she has been able
to consistently achieve high search engine ranking results
with successes in categories including: real estate, hotels,
hospitality industry, event promotion, retail product marketing,
consumer sales, industrial products, business services and
others.
Linda understands that a strong marketing message is important
to the success of a business, but even the best message
is worthless if no one is exposed to it. Linda is an expert
at helping your prospects find the message. Search Engine
Optimization is a complex puzzle. Success in solving this
puzzle takes thorough research and search engine knowledge,
flexibility, creative planning skills and tenacity, lots
of tenacity. Search Engine criteria is constantly shifting.
Competition is increasing and with over 4 billion web pages
on the Internet, it can take chipping your way to the top
bit by bit in a highly competitive category. Many Search
Engine Optimization Specialists concentrate on the key words
and never touch pay-per-click, directory listings, link
popularity, etc., but Linda goes above and beyond the best
search engine optimization specialists by including expertise
in navigation and coding to make the page more search engine
friendly. She takes the extra step to make the page sticky
and increase the conversion rate. She has proven, by the
amazing results she has achieved for clients, that she knows
more than just search engine optimization.
Linda has also helped clients with strategic marketing,
promotion, E-commerce strategy, Newsletter and E-zine development
as well as media marketing both on and off line.
With 25 years of experience in the advertising and media
field, Linda has been involved in strategic marketing, advertising
planning, media planning and buying for clients that have
included: Frito-Lay, Borden Ice Cream, Harris Methodist
Hospital, The Fort Worth Zoo, Dallas Market Center, Tandy/Radio
Shack, Sprint Business, Pro-Cuts Hair Care Centers and Texas
Dairy Queens.
Linda’s broad range of experience in the fields of marketing,
advertising, media (including the internet) and website
design have provided the solid base necessary to support
the thorough understanding of a clients offering and, when
combined with her creative side, allows her to find the
keys to moving your page higher in the search engine rankings.
Higher rankings means more traffic and more traffic combined
with the right message equals increased revenues.
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